KUWAIT: Sultan Center Food Products Co (Sultan) and National Bank of Kuwait (NBK), on Sunday announced new reward schemes for customers who shop at Sultan using NBK’s credit and prepaid cards. Customers will now earn 5 percent of NBK rewards points when spending a minimum of KD 20 at Sultan using their NBK cards, when shopping at any Sultan Express and Sultan Concept stores located in Al-Adailiya, Salwa, Jabriya, Al-Kout Mall, Souq Sharq, and Salmiya.

Customers with NBK cards who are part of Sultan’s Kanzee loyalty program are also rewarded with additional coins based on their Kanzee membership tier, furthering their savings and benefits when shopping at Sultan. Sultan Partnership Manager Abdullah Al-Shanfa stated: "We are pleased to be part of the NBK Rewards Program and provide new exclusive rewards for our customers.

At Sultan, we strive to always provide an enhanced and rewarding shopping experience that includes exclusive benefits and ongoing offers, making us the preferred choice in terms of experience, quality, value, and product range.” NBK Head of Merchant Relations Shoug Al-Ali stated: "The NBK Rewards Program is Kuwait’s largest loyalty program with more than 900 partner outlets across Kuwait.

Today, we are excited to announce Sultan is part of our market-leading program. Sultan is renowned for its leadership in Kuwait’s retail market and for its popularity among customers of all ages and backgrounds. We are confident that our customers will be eager to use their NBK Cards at Sultan’s nation-wide stores.”

Sultan’s Kanzee is a leading digital loyalty program that provides a personalized shopping experience in-store, online, and via the Sultan application. Kanzee members earn and redeem their "coins” through shopping and tailored coupons based on their buying habits. Coins are instantly credited and can be redeemed immediately offering valuable savings.