KUWAIT: In an event held in Kuwait, Huawei Consumer Business Group - Middle East launched its flagship smartphone, the Mate 8, giving over 100 Huawei customers a live presentation of the smartphone experience that is designed for today's on-the-go professionals, suiting their lifestyle and business needs thanks to its significantly enhanced efficiency and battery life.

The Mate 8 smartphone received 16 awards during the annual Consumer Electronic Show (CES) 2016 held in Las Vegas at the beginning of the month. Awards included the IDC 2015-2016 Global Top Brands award, the Engadget Best Mobile Device award, the TechRadar Best Smart Phone award, the Android Authority Best of CES 2016 award, and the Android Central Top Pick CES award.

Huawei's Kuwait Consumer Business Group, Country Manager, Mr. Jim Zhu, said during the event: "The Mate 8 delivers a device that meets the needs of a new style of business. The Mate 8 is without a doubt the ultimate high-end smartphone which outperforms existing smartphones, which is a success that was clearly recognized at the largest electronics show, the CES."

Designed for Performance and Efficiency

With new groundbreaking hardware, the Mate 8 is the first smartphone to run the Kirin 950 chipset, with CPU boosting power up 100 percent, GPU performance up 125 percent, and power efficiency up 70 percent compared to the Kirin 925. The device's architecture balances energy efficiency with high-end performance.

The Mate 8 delivers industry-leading power efficiency offering over two days of normal usage thanks to its 4000mAh high-density battery. With rapid charging, the phone is also able to charge a day's worth of power in just 30 minutes.

Built for Productivity

Running on Huawei's EMUI 4.0, based on Android Marshmallow 6.0, the Huawei Mate 8 offershundreds of user experience improvements, including a built-in automatic defragmentation service that continues optimizing system performance. Additionally, the Mate 8 features a split-screen mode that enables enhanced multitasking between apps.

Smart and Secure

The Huawei Mate 8 introduces a new generation of fingerprint security with enhanced protection technology. The circular fingerprint sensor improves the effective identification area and provides a higher level of protection for users. The new sensor design also increases the unlock speed by 100 percent.

Stunning Photography

The Mate 8 adopts the revolutionary all-new Sony 16MP IMX298 which increases the sensor size by 23 percent for breathtaking images. The device also features an 8MP front camera with a new beauty algorithm for taking the perfect selfie. Additionally, the Mate 8 provides document readjustment camera mode, which automatically straightens images that are captured at an angle for better viewing.

Efficient Conferencing

The Huawei Mate 8 features "Super Hands-Free 3.0" technology that enables hands-free operations in a variety of environments. Users can enjoy crisp and clear conversations from up to 3 meters away.

Beautifully crafted

The Mate 8 features a refined, elegant design that highlights its beautiful 6-inch high contrast display. With a leading 83 percent screen-to-body ratio, the phone is able to stay sleek and compact without sacrificing a large display. The Huawei 8 will initially be available in four elegant colors: champagne gold, moonlight silver, space gray and mocha brown.