KUWAIT: As part of its commitment to community engagement and promoting a healthy lifestyle, the National Bank of Kuwait (NBK) supports Suffix’s sports event “NBK Ramadan Challenge”, a 10-day sports and social event at Al-Shaheed Park from 7th of March to 17th of March 2025. This initiative aims to encourage physical activity among all segments of society, including children, women, and men, through running, walking or jogging or any engaging activity. Participants can register online through suffix website.

The entire Phase 1 of Shaheed Park feature solar-powered arches that counts the total Kilometers for every participant. The arches collect the total number of kilometers determining their progress through the next stage of the challenge. The NBK Ramadan Challenge is designed to promote health and wellness in the spirit of Ramadan, fostering a sense of community and encouraging a balanced approach to physical activity during the holy month.

Talal Al-Turki, Executive Manager, Head of Public Relations and Event Management at NBK, commented on the initiative, stating: “At NBK, we believe in the importance of encouraging a healthier lifestyle, especially during Ramadan. The NBK Ramadan Challenge is an opportunity for everyone to stay active in a way that suits them, reinforcing our commitment to social wellbeing and strengthening community bonds through sports and wellness activities.”

Al-Turki added: “We have expanded our Ramadan program this year to include more interactive initiatives that engage with the community, and reinforce values of social solidarity. Our goal is to create a meaningful and lasting impact throughout the holy month.” Al-Turki emphasized NBK’s long-term dedication to sustainable initiatives, stating: “We believe that community work is an investment in the future. That’s why we continue to introduce initiatives that foster generosity, awareness, and social cohesion—solidifying NBK’s role as a key contributor to Kuwait’s society.”

Wissam Terro, Chief Business Officer at Suffix, stated: “We are delighted to collaborate with NBK in delivering an exceptional sports experience during Ramadan. The NBK Ramadan Challenge aims to create a motivating and enjoyable environment that supports fitness for all. At Suffix, we are committed to providing innovative and sustainable solutions that enhance the participant experience. The arches installed at Al Shaheed Park are solar-powered, and we are using reusable electronic chips, reflecting our dedication to sustainability and reducing environmental impact.”

He added: ”We look forward to seeing the community come together for this event, where people of all ages and backgrounds can participate and enjoy the Ramadan atmosphere in a healthy and vibrant setting.” This initiative is part of the Annual Ramadan Program, “Doing Good Deeds,” which has been a cornerstone of its CSR initiatives for over 25 years. This year’s program introduces new community-driven activities designed to strengthen social bonds and promote generosity during the holy month. NBK remains dedicated to social responsibility and wellbeing, reinforcing its role in supporting a more active and healthier society through innovative and inclusive initiatives.