By Faten Omar
KUWAIT: Mirzaam, the largest decor and interior design expo in Kuwait will return for its third edition at Kuwait International Fairgrounds from Dec 6 to 10. The five-day expo will feature booths from multiple decor and interior design stores. “The year 2022 welcomes Mirzaam Expo as never before, especially after the challenging phase the world went through during COVID-19. We are thrilled to come back after two years of closure that happened directly after our last expo in 2020,” designer Farah Al-Humaidhi, Founder of Mirzaam Expo, said at a press conference.
“We have learned during the epidemic that you will never know what tomorrow holds, which allowed my team and I to think about how to present the 2022 Mirzaam Expo, to present products and services as never before to serve consumers and users in this sector,” she said. “We are working on creating the right path for Mirzaam to turn it from a local and national expo into a regional and international expo. Mirzaam will have branches to allow visitors to benefit from its services all year long and not only once a year inside and outside Kuwait,” she added.
Humaidhi revealed “Mirzaamiat” is a mini expo to be held soon. “The mini expo will be seasonal and specialized. The first mini expo will be ‘Mirzaamiat Ramadan’ to be held on March 1, 2023 before the holy month of Ramadan at 360 mall,” she said. She promised a different experience this year for visitors, making sure the expo is a reflection of all aspects of design, so that visitors can live the experience to its fullest details.
In 2020, the number of daily visitors reached 40,000, and the number of total visitors for the past two expos was around 260,000. The organizers are confident that this year’s expo will be the biggest, spread over an area of more than 20,000 square meters. This is the largest area for Mirzaam so far, with more than 200 distinguished booths and spaces encompassing more than 20 different categories in the world of interior design and decor.
Mirzaam will save visitors the time spent at different stores, shopping and driving, and will also facilitate the search process by providing everything they need under one roof. Any contracts that will be signed or agreed upon for finishing and furnishing homes under the roof of Mirzaam will increase the chances of buyers to win prizes worth more than KD 10,000, in addition to entering the biggest draw, where one lucky winner will get the latest Volvo car.
Many participants will present exclusive offers and raffle draws in their spaces at Mirzaam Expo. Also, a special area has been allocated for children for many educational and fun activities. The presence of nursing mothers was also taken into consideration, and a comfortable space for breastfeeding has been allocated for mothers and their babies.
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Mirzaam also will have restaurants and cafes. In addition, several booths and spaces have been devoted to universities that teach interior design and architecture in Kuwait to display their curricula and the works of their students, and special spaces are devoted to workshops and lectures that will benefit students and visitors in general.
Telecommunications company Zain will be the platinum sponsor for the third time of Mizraam Expo, providing visitors with the latest tech in the world of smart homes and smart housing, in addition to Al-Wazzan United Company, Hassan Abul Group and Abyat. Banking sponsor Boubyan Bank will offer the best banking services and financing solutions, alongside providing courses and consultations related to the field of construction and interior design by specialists and organizing daily draws throughout the expo with prizes of more than KD 10,000. As for the strategic sponsors, they are Volvo Cars and BNK Automotive. Golden sponsors are Waseet Pools, Tima Pools, Design Hub and National Industries Ceramics.