KUWAIT: Burgan Bank announced the conclusion of its strategic sponsorship of the 8th edition of Flare Festival, Kuwait’s biggest fitness challenge, which took place at Marina Crescent. Throughout its three-day span, the event saw a massive turnout of 3,000 participants in addition to more than 7,500 visitors.
In recognition of its strategic sponsorship of such a flagship sporting event, the Flare Festival organizer honored Burgan Bank for their effort and support, in the presence of the Chairman of the Kuwaiti Olympic Committee, Sheikh Fahad Nasser Al-Sabah; whereby Ms Hessa Hussain Al-Najadah, Senior Manager - Corporate and CSR Communications at Burgan Bank received the shield of honor on behalf of the Bank. On his part, Sheikh Mubarak Faisal Nawaf Al-Ahmad Al-Sabah, Member of the Board of Directors of the Kuwait Olympic Committee, honored the Flare Festival winners across the different competitions.
For the three days of the event, Burgan Bank presented the crowd with many gifts and orchestrated several activities and competitions suitable for all age groups, not to mention organizing a number of competitions that were exclusive to the fitness challenges’ competitors, with total cash prizes and gifts amounting in value to KD 5,000. Moreover, the Bank representatives offered flavored detox water at the Burgan booth across the event’s duration, besides handing out reusable sports water bottles to encourage the audience to drink water regularly while reducing the use of harmful one-time-use plastics.
The event’s sponsorship comes as an extension of the Bank’s comprehensive social responsibility program and commitment to embedding environmental, social, and governance (ESG) principles in its community initiatives, Burgan also continues its dedicated efforts to fortify Kuwait’s sports culture and its support for aspiring homegrown athletic talents.
On this occasion, Al-Najadah commented: "On behalf of the bank, I would like to congratulate all of the Flare Festival winners and applaud all participants who exerted a notable effort throughout the three days of competitions. I would also like to extend my appreciation and thank Flare Festival organizers for their dedicated efforts. We are very proud of our strategic sponsorship of Flare Festival, and we look forward to supporting Kuwait's sports culture and its aspiring talents across many more similarly successful events."
On his part, Yousef Al Shaya, CEO of Flare Fitness, stated: “We are very proud of everyone who took part in this amazing edition of Flare Festival, from the Sponsors to the participants; and of course, we extend our genuine gratitude to Burgan Bank for the unwavering support that they have given us throughout the planning and execution phases of the event, the bank support was a huge force that enabled us to aim for excellence in every detail.”