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IKEA launches new app! ‘Welcome to your own IKEA’

KUWAIT: IKEA, the leading brand for life at home, announces the launch of the new IKEA app in Kuwait, marking a significant milestone in creating a seamless shopping experience whenever and wherever you want; with the message: ‘Welcome to your own IKEA’. The new IKEA app empowers users to explore, shop, and be inspired by the wide IKEA offer of HOME Furnishing solutions from their phone. This app redefines the IKEA shopping experience, blending the convenience and ease of digital with the inspiration of the physical stores.

“At IKEA, we are committed to lead the way in retail innovation by creating meaningful, technology-driven experiences for our customers. The launch of the new IKEA App is a strategic move forward in our journey to make shopping easier, more personalized, more convenient, and more inspiring than ever before. With easy navigation, personalized recommendations, and real-time availability, the app brings IKEA closer to every home in Kuwait,” said Marino Maganto, CEO of IKEA Kuwait, Jordan and Morocco.

The new IKEA app offers an amazing experience, featuring detailed product pages with descriptions, prices, color variations, energy-saving and sustainable product highlights, stock availability, measurements, and even assembly instructions. Moreover, once a user becomes a member, the app syncs across all devices, enabling access through a single username and password.

Customers can compare items, share products and inspiration with family and friends, and save products for later, all with a smooth checkout process optimized for mobile. Favorites also sync across devices, ensuring continuity between web and app experiences. “The new IKEA app is the most intuitive digital experience yet; designed to help you search, compare, and shop with ease using your preferred language. It brings the entire IKEA world to your fingertips, making your shopping journey simple, personal and enjoyable. It is the biggest IKEA store you’ll never get lost in,’’ continued Maganto.

To protect customer data, the app is built with the latest privacy and security technologies, ensuring that personal information is always safe and handled with care and transparency. Additionally, the app allows IKEA Kuwait to share timely updates with customers, keeping them informed about the latest offers and promotions. “The new app allows us to connect with you in a more direct and meaningful way. With personalized notifications, we can proactively share relevant updates and offers, enhancing your shopping experience and strengthening our relationship with each and every one of you,” explained Maganto.

The new IKEA app will soon feature new enhancements including special discounts to IKEA Family members, 3D design experience, goods tracking capabilities, online order history and more omnichannel features connecting both physical and digital experiences. “The new IKEA app will continue developing, securing new features and delivering more personalized, seamless experience that connects our customers across all our channels, from inspiration to purchase and beyond,” concluded Marino Maganto. Download the new IKEA app today: www.ikea.com/kw/en/customer-service/mobile-apps/

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