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Minister of Information has a discussion with the media. -
Photos by Yasser Al-Zayyat
Minister of Information has a discussion with the media. - Photos by Yasser Al-Zayyat

News channel ‘Al-Akhbar’ to be launched on July 28

Info Ministry inaugurates creative initiatives to boost productivity

KUWAIT: Minister of Information and Culture, Abdulrahman Al-Mutairi, announced that the new Kuwait news channel, “Al-Akhbar,” will be launched on July 28. During his presentation on the latest outputs of the Ministry of Information strategy, reviewing the Ministry’s achievements until the end of the third year of work on the strategy 2021/2025, the minister stated that the Ministry has been emphasizing transparency as a core principle in its approach over the past three years.

He stressed the importance of the participatory approach with civil society institutions using a globally approved scientific methodology for sustainable development through experience, noting that the Ministry will have a direct approach to the operational plans to raise productivity and quality. Regarding the Ministry strategy’s achievements during the past three years, Minister Al-Mutairi announced the launch of 99 online systems, making the Ministry’s services accessible to all partners to boost productivity.

He stated that this led to a significant increase in the Ministry’s revenues, revealing “There was a rise with 65 percent in the printing press revenues, in addition to an increase in official Gazette revenues by 30 percent,” adding that the Ministry also launched four studios and four administrative stations as well as developed new technologies. He stated that a quality control process was implemented through the issuance of numerous ministerial decisions, the most significant being the establishment of inspection teams to ensure that the control process is thorough, strict, and legal.

He disclosed that 83,000 inspection tours had been conducted across all media activities, emphasizing that the case-winning rate had reached 83 percent. The minister highlighted that the Ministry of Information won 40 local and regional awards due to its quality control and raising productivity, pointing to the launch of creative initiatives, including the “51 digital platform”.

He pointed out that the Ministry also launched the institutional volunteer initiative with 45 training courses, which are specialized courses for all employees of the Ministry of Information, revealing the launch of the new visual identity for Kuwait TV programs marks a significant milestone in the channel’s evolution, with a primary focus on content that authentically conveys the Kuwaiti identity and heritage.

“There was also significant initiative, including the Kuwaiti media regulation law, which provides more space for responsible freedoms,” stressing that the law is in its final stages and will be announced as soon as it is approved. He concluded, “We sat with representatives from the private sector and various companies and successfully launched the electronic commercial advertising platform a week ago,” explaining that this collaborative effort underscores the ministry’s commitment to innovation and partnership, providing businesses with a modern, efficient avenue.

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